Vintage horse with red flags

What Not to Do When Buying a Horse: 5 Red Flags to Watch Out For

September 15, 20252 min read

The dream - and the reality.

Buying a horse is one of the most exciting steps you’ll ever take. But it’s also one of the easiest places to get caught out. I’ve seen capable riders end up with unsuitable horses, not because they didn’t care but because no one gave them a clear list of what not to do.

So, here are some of the red flags to watch for when you’re horse shopping.

1. Falling in love too quickly.

That glossy advert or perfect photo can be powerful. But remember: you’re not buying the picture - you’re buying the horse, its quirks, and its care needs.

Dreaming of your perfect horse!

2. Ignoring the environment.

A calm horse on 24/7 turnout might look very different when stabled at a busy yard. Always consider how the horse’s current management matches what you can realistically provide.

3. Skipping the questions.

A rushed viewing without asking about history, health, or habits is a recipe for surprises later. Sellers should be open and transparent - if they’re not, that’s a red flag in itself.

4. Believing “they’ll learn as they go”.

Taking on something sharp, green, or younger than your experience level rarely works out. Confidence is fragile, and daily battles erode it quickly.

Viewing a horse

5. Forgetting the support team.

Buying a horse isn’t just about the match between you and the horse. It’s about whether you’ve got the right support system (instructor, vet, farrier) around you to help if things wobble.

Why these mistakes happen.

The horse world is full of loud opinions, quick deals, and pressure to “grab the bargain.” It’s easy to get swept up. But slowing down and having a checklist in your pocket changes everything.

What not to do when buying a horse cover page

🎁 Get the free checklist: What Not to Do When Buying a Horse

To make this easier, I’ve put together a free Red Flags Checklist so you know exactly what to look out for when viewing or negotiating.

👉 [Download your free checklist here]

Inside, you’ll get:
✔️ The top red flags to watch for during viewings
✔️ Questions to ask every seller
✔️ A quick-reference list to take with you on the day

Because buying a horse should be exciting not a gamble.

Final thought.

The right horse will make you feel supported, safe, and excited to ride. The wrong horse will chip away at your confidence. Don’t let a rushed decision rob you of the joy you deserve.

Lisa Todd is a UKCC coach, licensed mindset coach, and lifelong horsewoman. She’s run a busy livery yard, coached riders at every level, and knows the highs and head games that come with horses. No fluff, no jargon - just the real support horse owners need to feel confident and do right by their horses.

Lisa Todd

Lisa Todd is a UKCC coach, licensed mindset coach, and lifelong horsewoman. She’s run a busy livery yard, coached riders at every level, and knows the highs and head games that come with horses. No fluff, no jargon - just the real support horse owners need to feel confident and do right by their horses.

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